Lawn Care Price List Template
A price list makes you easier to buy from and easier to underprice yourself with. The resolution is to publish structure rather than a single number: what the price depends on, what a typical property costs, and what falls outside it. That answers the question people are really asking, which is whether you are in their range at all.
See the coursesEverything on this page is yours to copy and adapt. The courses cover the decisions behind it: what to charge, what to promise, and what to put in writing.
What yours needs to cover
- ✓ A structure that prices from lot size and service level rather than from a guess
- ✓ A minimum charge, so a small front lawn never costs you money to attend
- ✓ Add-on pricing for the things people always ask about after you have quoted
- ✓ A separate first-visit price for overgrown properties
- ✓ Notes on presenting per-visit against even monthly billing
How to use it
- Set the numbers from your own cost per hour before you look at anybody else.
- Publish a range or a "from" figure rather than one price, and say what moves it.
- Give the minimum charge its own line so it never has to be defended on the phone.
- Review the whole list once a year on a date you decided in advance.
Start from what an hour costs you
A price list built by copying the competition inherits their costs, not yours. Start by adding up what the season really costs: fuel, blades, oil, repairs, insurance, registration, phone, and the depreciation of your mower and truck. Divide by the hours you expect to work on lawns, including drive time, and you have a floor you should never price at.
Your price per hour sits above that floor with room for profit and for the weeks it rains. From there, convert hours into property sizes. If a standard suburban lot takes a known number of minutes including trimming, edging and blowing, the price for that lot follows directly.
Building the tiers and the add-ons
Most operators publish three or four size bands, such as small, standard, large and extra-large lots, each with a "from" price for weekly service. Add a line for fortnightly service at a higher per-visit figure, since longer grass takes longer. Put the minimum charge on its own line so a tiny lawn still covers the cost of the stop.
Then list the add-ons people ask about after hearing the mowing price: spring and fall cleanups, hedge trimming, leaf removal, bed edging and the first cut on an overgrown lawn. If you do not hold a pesticide applicator license, do not list weed control or treatment programs, and say "mowing and maintenance only" if people ask.
Presenting it to clients
Publish the structure and quote the final figure after seeing the property. That keeps the list honest, because slope, gates, obstacles and drive time all change the real price. Clients generally appreciate a clear starting point more than a single number that turns out not to apply to them.
If you offer an even monthly price across the season or the year, show it beside the per-visit figure so the client can compare. Review the whole list once a year before spring, when fuel and equipment costs have had time to move and before clients sign up for the new season.
A filled-in example
| Small lot, weekly | From $40 per visit |
|---|---|
| Standard lot, weekly | From $50 per visit |
| Large lot, weekly | From $65 per visit, quoted after a site visit |
| Fortnightly service | Weekly price plus about a quarter, since longer grass takes longer |
| Minimum charge | $40 for any visit |
| First cut, overgrown | Quoted separately after seeing the lawn |
| Add-ons | Spring and fall cleanups, hedge trimming, leaf removal, quoted per job |
Mistakes to avoid
- Copying the cheapest competitor. A low price you did not calculate may not cover your costs at all. Work from your own cost per hour and accept that some clients are not yours.
- Having no minimum charge. A tiny lawn still costs you the drive, the unload and the load. A minimum charge makes sure every stop pays for itself.
- Pricing fortnightly the same as weekly. Longer grass takes longer to cut and is harder to finish well. Charge more per visit for less frequent service, and explain why.
- Never reviewing the list. Fuel, parts and insurance change every year. Put a review date on the calendar so prices move with costs instead of years behind them.
Lawn Care Price List Template FAQs
Should I publish my prices?
Publishing a structure and a starting figure filters out the inquiries that were never going to convert, which saves you the drive. Publishing one flat price for every property means you are either turning down big lawns or losing money on them.
How do I price by lot size?
Start with a base that covers the stop itself (the drive, unloading and loading), then add for the area, then add for anything that makes it harder: slope, obstacles, access. The free pricing calculator on this site does exactly that arithmetic.
Why do infrequent visits cost more?
Because they are harder work and worse for your route. Grass left three weeks needs a slower pass and often a second one, and a property you visit occasionally cannot be batched with the street around it. Weekly should be your best price, not your most expensive.
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